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Banijay did not disclose any financial details, except that the acquisition would be supported by funds managed by Blackstone and Kings Park Capital.
Merkur represents the gaming and leisure division of the Gauselmann Group, a historic German family-owned enterprise specialising in gaming machines, software and casino operations across Europe.
Earlier this year Merkur Group agreed to acquire the slots provider White Hat Studios. Merkur said the acquisition, which is subject to regulatory approvals, would “further accelerate” its US expansion, complementing its 2025 purchase of the Nevada-licensed supplier Gaming Arts.
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His analogy is a poker table at which the weaker participants sustain the game. If those players disappear, the fourth-best professional at the table can suddenly become a loser because only the three strongest remain.
The US addressable market is vastly larger and customer recruitment remains strong. Marantelli says Kalshi increased its number of clients fivefold during the World Cup, while White Swan predicts that NFL prediction markets could generate between $5 billion and $7 billion of liability in a single week.
But he acknowledges the possibility that faster customer losses could eventually test the sustainability of the model.
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Blueprint Gaming has added Triple Power Cash Strike to its Cash Strike series. The release matters less as a standalone game than as another bet on one of the studio’s most commercially reliable franchises. With several titles from the Cash Strike family regularly ranking among the supplier’s top 10 revenue-generating markets, the 5×3, 12,500x max win game looks set to build on the momentum the series has already established across regulated territories worldwide.
The title went live on September 10, 2026. Rather than reinventing its engine, Blueprint is reusing a mechanic that has already worked. That signals a strategy built on iteration, not experimentation.
The central hook is the return of the pots mechanic, tied here to multi-colored fireballs. The feature first appeared in Triple Action Cash Strike, where it earned its place off the back of that title’s success.
